There's Life In There! - WestWordVision

There’s Life In There!

For us at WestWordVision, it all came down to this: To arrive at effective solutions for our clients, we had to flip everything and get an inside perspective, because inside there was a big wealthy bottom line that we could tap into. Rather than focusing on our clients’ products and customers, we focused on how to create life within the system that attracts.

Here’s how it can work for you: There’s a system, your organization or business or community. It had a starting point and hopefully has an important and inspiring mission and work to carry out together. There are events along the way that have shaped your life and have made you who you are today. You are on a journey with a great destination that you think about almost every day.

When you recognize and cultivate what your team uniquely shares internally, you will build confidence.

As you mature and contribute your originality to others, you will build credibility.

And when you focus inwardly first, you can do great things, like:

Create an innovative culture that loves working together
Build an authentic brand that aligns with who you really are
Craft and share an epic story that inspires others
Start a movement to advance an important agenda
Create a knowledge bank that builds on the shoulders of others in your collective
See the future and become an opportunity spotter
Develop innovative solutions that change the world
Make informed decisions that make risk more rewarding

Team

We are strategists, researchers, storytellers, scientists, copywriters and visual artists who collaborate with clients engaged in doing meaningful and productive work for their communities and industries.

Our role is to help create human systems that are more lucid, alive and that function to their full capacities. We work with universities, corporations, non-profits, municipalities, economic regions, destinations and industry clusters.

The years that our team has worked together give us both strength and ease in our collaboration.

"There are facets of an organization's collective character that develop into vocational roles, areas of expertise and practice. These are the things you love and repeatedly do together, the things you master as a team."

- Paula Schaper, Founder & CEO WestWordVision

Branding

For our clients, we begin at their center and work our way to the perimeter and beyond. Our best brand strategies and creative solutions come from a self-reference platform for the client, a picture of the organization as a whole.

Whether we are working on research or delivering organizational strategy or a creative campaign, we start by developing a deep understanding of the client’s brand identity using our proprietary Genis Factor^® process.

Our Genis Factor^® method is used for developing websites, print collateral, social media campaigns, public relations, trade show exhibits, every type of communications tool you can imagine. Let's get started! Call us at 520-394-2575.

"Companies and organizations are collective personality at work. Yes, their nature is greatly shaped in the early phases by the conditions and people that founded them, but eventually a type of multi-faceted character emerges and the entity takes on a life of its own."

—Paula Schaper, Founder & CEO

WestWordVision

Genis Factor

"Greater self-knowledge is the first step to creating a great internal culture, exceptional branding, fearless decision-making, and overall business success. Our 'Walk A Mile' brochure is a very short and sweet way of saying, please don’t forget to indulge in some self-discovery with your organization or community. This is where the gold is."

—Paula Schaper, Founder & CEO

WestWordVision

There’s Life In There!