Welcome to the New School Way of Learning

Project Mission: Enroll students in Arizona Collegiate High School, a newly opened high school that prepares under-served students for college

Project Method: Curious about their success in the Tucson charter school, WestWordVision conducted independent research on meta-learning and client interviews to understand their classroom method

Agency Insight: WestWordVision realized that our client was using students’ passions to teach the college classics, exchanging positive educational experiences for negative generational experiences with classroom learning. Our marketing solution shows how the things the students love like sports, music, games, and technology can become opportunities to learn about math, science, English, social studies and health.

Project Deliverables: Campaign theme, billboard, brochure, transit graphics, concept photography